The buzz around social media has been growing to a near crescendo. People are blogging, connecting with friends on Facebook, posting updates to Twitter, and getting LinkedIn. Is your business or organization still on the social media sideline, looking to get into the game but unsure of how to proceed, or are you wondering if the business value is there? Facebook is, by numbers alone, the most popular social networking site today, with more than 750 million registered users.

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Featured Articles

Every now and then we come across some great business articles. We will update this section periodically with good stuff for you to read!

Market Research

So…you’ve got a great product (or service) and your website is now optimized to be a sales conversion machine. Is your research automated?

Media Marketing

Print advertising media fits very few businesses and yours is probably not one. Don’t spend another dime on print media and here’s why…

SEO & SEM

These acronyms are the difference between success and failure online. You’ve heard of them, maybe understand them, but do you REALLY?

TOP 10 WEB SERVICES

We have tried, tested and utilized hundreds of web based services over the years. Here are the 10 best web services we have found…

SEO Beginners: Anchor text?

SEO Beginners: Anchor text?

When it comes to search engine optimization and optimizing your web site, the anchor text of your internal links, anchor text of those links are important. Let’s take a look further and discuss more about internal anchor text links. There are some common pitfalls with SEO efforts, so learning about them can help you stay on track…

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Search Engine Optimization 101

Here we will discuss the basics for all website owners to consider if you are seeking a quality ranking in the major search engines (SE’s). Google, Yahoo and Bing all maintain proprietary algorithms to enhance the relevance of search queries. If you can implement the following basics, you’ll be better off than most websites on the internet.

Well-constructed title tags contain the main keyword for the page, followed by a brief description of the page content.

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The Making of a Corporate Athlete

Making of a corporate athleteSome executives thrive under pressure. Others wilt. Is the reason all in their heads? Hardly. Sustained high achievement demands physical and emotional strength as well as a sharp intellect To bring mind, body, and spirit to peak condition, executives need to learn what world-class athletes already know: recovering energy is as important as expending it.

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Key Elements of an Online Marketing Program

Keywords & metatagsVail Digital performs extensive keyword research and analysis before building a online marketing campaign. Taking the time to thoroughly explore the targeted keywords of the campaign is one of the reasons Vail Digital clients see higher returns on their investments. A deep understanding of the way people use search engines and how to value keywords, combined with the flexibility offered by proprietary keyword research tools, allows Vail Digital to choose and prioritize the keywords in client campaigns to maximize every dollar spent.

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#1 Raven Tools

When it comes to almost anything in the universe the numbers don’t lie. Let’s say you’re counting sheep or aggregating millions of rows of herd data (insomniac sheep counts); the numbers when calculated correctly result in a definitive point in which you can proceed to rely on and make better business decisions.

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